Brooks PureDrift Preview

I have been reading today about the new Brooks barefoot shoes coming out in 2013 called PureDrift. Brooks has a line on barefoot shoes under the umbrella called The Pure Project. the PureDrift will be the lightest shoe within this line weighting 5.1oz.


 The new shoe features a natural fit, light mesh upper and the ability to modify the shoe to a zero offset while maintaining surprising comfort. PureDrift will launch at retail on Jan. 1, 2013 as part of the second iteration of the PureProject line.


PureDrift Features

Backed by biomechanics research in partnership with with Prof. Dr. Gert-Peter Brüggemann and Prof. Dr. Joseph Hamill, the PureDrift features the original PureProject technologies, BioMoGo DNA, Ideal Heel and Nav Band, as well as:

• A dual toe flex located at the three functional units of the foot, allowing for increased joint articulation and a more connected feel. 
• An injected midsole to enhance flexibility and a wider forefoot that allows for foot expansion, increasing stability and giving the runner a more efficient toe off while ensuring proper alignment.
• A removable insole, so the runner can customize their experience from a 4mm offset ready to run out of the box, to a more extreme 0mm offset.
• An ultra-breathable mesh combined with a sleeker upper that gives the shoe a feather weight, near invisible, quality that delivers the ultimate connected experience.